This blog is based upon a Facebook live session i delivered. Many brothers and sisters in the Ummah feel they have a lack of confidence in their dawah styles and generally in life too. I hope these following tips would help them overcome this. A Video complimenting this blog is available upon request:
instagram: @dawahmotivation
As in a lot of things in life, I always take an unorthodox approach to confidence building techniques!
Right now I feel supremely confident.
Be it on the streets of London, be it presenting, be it delivering a halaqah etc.
But I wasn’t always like this!
When I was a boy I was the complete opposite. I was an extremely shy boy.
My confidence began building up,first by hanging around amazingly cheeky brothers. Then the Dawah stall experience. For many years I used to literally stand and give out flyers and avoided discussion with passersby. Then i began to speak up more and then…slowly but surely i felt comfortable & i began moving around the stall and approach people with zero fear!
Then came the big change.
 Street fundraising!
I was a street a fundraiser and a trainer for 8 years. In these 8 years I picked up many skills and I felt supremely confident. In all spheres of life.
The following I believe could help you in your journey in becoming in life:
We should get into public speaking and in public situations again and again to desensitize fears. The more you put yourself up for speaking in front of a crowd the easier it will get. The very first time you do this, you will be a bag of nerves. But when you go through this grieving process a few times, it most definitely gets easier and your confidence grows. After this tough experience, you take this new-found confidence everywhere and anywhere!
Go through the stages of nervousness,fear and sweat.These powerful emotions and feelings will keep recurring,it will happen 1,2,3,4 times but then eventually at the ninth attempt you’ll feel like you are the most confident person in the world. The sweat will whither away, nerves shall vanish and you will actually begin to enjoy giving lectures!
Put yourself out of your comfort zone. Challenge yourself!
At first you will sweat, this is guaranteed.
You will Panic, you will hate it. But keep at it!
Whether its presenting something at University,or your home or even online, keep at it! Keep doing it. The mistakes will decrease. It gets easier..and behold.. you’ll actually begin enjoying it!
Love and enjoy ‘REJECTIONS’ because whenever you give dawah you’ll have to face this and it is a Sunnah
We should embrace rejection.
Rejection won’t physically assault you and leave you for dead! It’s just a reaction and that’s all. Look forward to getting rejected or ignored. If you apply your mind to this, you will see how you will naturally become more confident in your demeanour! Rejection is your friend! Learn to love it!
Daaees should love rejection and challenges,it’s actually fun playing this game of getting rejected. Treat it as a game! 😀
you have to act brave strong and confident,  don’t sink in the ocean of maybe ness. Just go ahead and say the truth. Thought’s like : ‘’ if i say this to him, or if i do that, then MAYBE he will get angry, MAYBE he will hate me, MAYBE he will get me arrested..these MAYBE’S are just going to drown you and stagnate your progress in whatever field you are in.
Be more and more random. Start having small chats with random people. With the waiter at a restaurant. The taxi driver, shopkeeper, the maid, anyone you exchange a few pleasantries with, turn it into a conversation. This will add to your repertoire as a generally all round confident individual.
❗Dont fear what people will say just go ahead with what you want to say! Thier verbal reactions  are Mere words! You fear mere letters coming out from the mouths of limited, fallible human beings?!  Have a Fear of Allah, not his creation.
Come on reflect upon this deeply.. These words cannot harm you at all. No words can adjust or impact your feeling with out your permission. Go forth and ahead with what you want to say, in a group discussion, delivering  a presentation or engaging in street Dawah.
❗Ignore the looks and reactions fear the one who made these reactions💯.
So are you really going to let a mere look. A screw face or a raise of an eye brow, put you down? Of course not! These looks have a limited power. Don’t let a negative look upon you get you down in any way!
Never worry about what people think of you. I simply don’t let their opinions of me affect me whatsoever. I remove all thoughts of what they MIGHT think of me. Be your own, be yourself, be different! shutterstock_208422298-100413072-primary.idge_
❗Its not a big deal if someone say ‘NO’ I don’t want to listen to you.
Don’t worry,  come  back at them again with  unique ways. Don’t let this deflate your confidence. NO is a maybe in disguise and a future yes!
Try and surround yourself with extroverts. Connect with very outgoing people. Their natural confidence will slowly rub off on you.
Have a deep fear of Allah swt ! Once this is ingrained within your soul, you’ll soon see every human as mere limited mortals. Human beings cannot harm you, psychologically or physically with the permission of the lord of the worlds!
‘ La Hawla Wa La Quwwata illa BillAh ‘
There is no power and no strength except with Allah!
In a Dawah stall situation or presentation in front of a large audience. Remember that there is no greater power in life than the power of Allah. Live by this mantra throughout your whole life. This will give you courage and bravery like no other.
This Should be your personal mantra for life. Really internalize this.
I hope these very brief tips will Help you become confident & that it improves your personal, professional & Dawah life!
Jazak Allah Khair


2017-07-19 11.20.42Question:

Assalaam alaykum.
Do you have any ideas for doing dawah in the hostel? I am staying at a girls hostel in Pakistan and need ideas. Jzk
More than anything, if you are serious about becoming a daee, then have a think about how much are you committed to this? Are you willing to sacrifice your time? Remember you too are a student and have your own work. Can you handle becoming a reference point and your studies? You may have to always be available and have people coming to your room regularly.
One of the best ways is to always set up a high standard of Islam to your colleagues. Be the best example. The beauty of being an example to other students is that this will motivate you to increase and improve your own Deen! We all need doses of inspiration and motivation
You will always find new admissions trying hard to adjust in the hostel environment, looking for help from anyone at all. Be their super hero and help them with everything. This will help you make your own group of friends who are grateful to you at the same time and listen and trust your word. This is your chance to share the word of Allah SWT with them.
 Facilitate girls around you and share with them the places you have found around the hostel that they can go to for their everyday needs or just to hang out with friends. Tell them about the best tailor, mall ,market, restaurant, picnic spot. This will help you win their hearts.
It’s all about winning the hearts. A lot of the dawah to Islam, or at least initiation is about winning the hearts and inspiring the youth..! 
 Generally, our friends don’t need typical naseeha, so don’t lecture them. Show them how your ways (i.e. Islam), are amazing. Remember this can take long , long time, so think years and not expect change within weeks or even months!
 They will approach you to learn and discuss about your ways and share their problems and maybe show interest in adapting to the ways of Islam.
Everyone at a hostel is away from friends and family and misses them. Do things they miss. If you know how to cook, cook for them insha’Allah, which can remind them of their home and automatically they will feel attached to you.
Prove your presence at the university and the hostel. Joining the Debating Society is a good example.. Your university must appreciate your presence. University administration must know you as one of their best students.
 Excel in your academics.
Whenever you get a chance to speak to a group of girls or to address the class or a chance during your halaqas, speak about solutions to the problems of your fellows, like exam stress, love, family disputes and other topics of importance at their level and age.
Keep everything relevant to them, and, always in the light of Islam and Tauheed.
 Improve your English and language skills, especially spoken.
Be active and engage with the student body. Execute your plans practically. Arrange trips for your fellows, plan and arrange healthy activities; seminars and workshops including religious and educational expos.
 Offer incentives to the fellows. Incentives, like your team of Da’wah sisters can offer to wash the dishes for the ‘disinterested’ group or maybe to buy them food, or more general offers like certificates or credit hours in the course that you can arrange with the consent of university officials.
Become a counsellor and an advisor for your fellows. Be honest. Be trustworthy. Be sincere. Be there for them at all times.
If you are going  through a book, then perhaps after a while get the other hostilities to read the book. This makes it more interesting and keeps everyone involved.
Ask for ideas, what topics would your fellow students like to discuss?
Organise mini tours to a conference or an interesting landmark, show the students your exploring and adventurous side..
    These are just some very basic tips and ideas. One of the biggest purposes of these blogs is to get the reader thinking. To build upon these ideas, to open a new window of thinking within their minds.
May Allah set bless those involved in the dawah everywhere.

Motivation, Incentives & Rewards of Da’wah.



There are actually a million reasons why one should get involved in da’wah work. In an age where there is a certain stigma attached to it or it has become unfashionable, here are some brief points for us to ponder upon and become involved in this noble work.

1. Giving dawah is about being a human being.

● Imagine you find yourself and all of your friends and family in a labyrinth. You are all frantically trying to escape this because the labyrinth has been set on fire. You somehow find the map to escape safely. You immediately make your way out, but you do not tell your friends and family to follow you. You don’t give them the directions. Eventually the whole
labyrinth burns down, and your friends and family are gone forever & ever!
● How do you feel?
● Is your lack of action selfish? Evil? Inhumane?!

2. It develops empathy – a prophetic trait.

● Having empathy does not mean agreeing with people. Rather, it means having the ability to enter into another’s personality and imaginatively experiencing his or her emotions. As Muslims, we must be empathic. If we do not give dawah, we lack this virtuous trait.

● Those who deny Allah and reject Him have chosen the path to the fire. Allah does not want people to go to hell. However, it is we who choose to deny His mercy and guidance. Thus, placing ourselves on the path of spiritual destruction. Think about the reality of hell. If you had empathy, you would not want anyone to go there.

“Surely! Those who disbelieved in
Our Ayat (proofs, evidences, verses, lessons, signs, revelations, etc.) we shall burn
them in Fire. As often as their skins are roasted through, we shall change them for
other skins that they may taste the punishment. Truly, Allah is ever Most Powerful,
AllWise.” (4:56)

● The Prophet Muhammad (peace be upon him) said: “Among the inmates of Hell will be a person who had led a very luxurious life in this world and will be brought on the Day of Judgement and dipped in the Hellfire, he will then be asked: ‘O son of Adam! Did you ever experience any comfort? Did you (ever) happen to have any luxury?’ He will reply: ‘I swear by Allah, no my Lord.’ Then, another person, who had experienced extreme misery in the life of this world, will be dipped in Paradise. He will then be asked: ‘O son of Adam! Did you ever experience any misery? Did you ever encounter difficulty?’ He will reply: ‘I swear by
Allah, no my Lord, I neither experienced misery nor passed through hardship.’” (Muslim)

● The Prophet Muhammad (peace be upon him) had so much empathy for others and he did not want to see people going to Hellfire!

The likeness of me and you is that of a
man who lit a fire and grasshoppers and moths started falling into it, and he tried to push
them away. I am seizing your waistbands and trying to pull you away from the Fire but you
are trying to get away from me.” (Muslim).

● In fact, he has so much empathy that his emotional response to people rejecting the
message almost killed him with grief! Allah says: “It may be that you are going to kill
yourself with grief, that they do not become believers.” (26:3)

3.Those who give dawah are the best of people.

● Allah describes those who give dawah as being the best in speech 🗣

“And who is better in
speech than one who invites to Allah and does righteousness and says: ‘I am one of
the Muslims.’” (41:33)

4. The rewards are immense 💰

● The Prophet Muhammad (peace be upon him) said:

“Whoever guides [another] to a good
deed will get a reward similar to the one who performs it.” (Muslim)

● The Prophet (peace be upon him) said:

“By Allah, if Allah were to guide one man through
you it would be better for you than the best type of camels.”(Bukhari and Muslim)

The equivalent today would be an expensive sports car as the ‘camels’ of today!

5. Giving dawah is self-defining

● The Prophet Muhammad (peace be upon him) said: “You will not truly believe until you love for your brother (akhikhi) what you love for yourself.” (Bukhari)

● The great clàssical Scholar Imam An-Nawawi said “This is interpreted as brotherhood in general, such that it includes the disbeliever and the Muslim. So, he should love for his brother, the disbeliever, what he loves for himself which is his entering Islam, just as he should love for his brother Muslim
that he remains in Islam. For this reason, it is recommended to supplicate for the
disbeliever to be guided. The meaning of love here is an intention for good and benefit, and this meaning is religious love, not human love.” (Sharḥ al-Arba’īn 13)

● Therefore, if we want to elevate our imaan, we have to give the thing that we love to other people. If we love Allah and the Prophet Muhammad (peace be upon him) the most, then we should give this love to humanity. In this light, giving dawah is spreading love!

6. Giving dawah gives us life!

Do you not to have that sought after feeling of being alive! Feeling alive!

● Allah says “O you who have believed, respond to Allah and to the Messenger when he
calls you to that which gives you life.” (8:24)

● Imam Bukhari said that responding to the call is responding to all that is good. Dawah is the peak of goodness, because you are commanding tawheed and forbidding shirk. If we do not
respond to this call, are we “dead”?

7. You cannot connect with the Quran properly if you do not give dawah

Around one third of the Qur’an is the stories of the Prophets. Their stories are based on one
theme: dawah.
● Allah says: “And We did not send any Messenger before you (O Muhammad) but We
revealed to him (saying): ‘none has the right to be worshipped but I, so worship Me.
(21:25) and [We sent] messengers as bringers of good tidings and warner so that
mankind will have no argument against Allah after the messengers. And ever is Allah
Exalted in Might and Wise.” (4:165)

● If we read through the Quran, we can find this in many places. Study the lives of the Prophets and you will clearly see that they were all calling to the worship of one God.

Finally, being involved in da’wah gives you an amazing focus in life. It’s liberating and a permanent feel good factor.

Adapted & edited from the iERA Dawah training course. 2017.

The Prophet (saw) giving dawah to a Christian.

Here is a small conversation that took place between our noble messenger of Allah (saw) & Adi Ibn Hatim.

(Translated and adapted from Sheikh Muhammad Ash-Shanqiti’s Manhaj Ar-Rasul Fi Da`wat Ahl Al-Kitab)


They have taken their scholars and monks as lords besides Allah… 

(At-Tawbah 9:31)

Imam Ahmad narrated on the authority of `Adi, “I came to the house of the Prophet (peace be upon him) and he said,: “O `Adi, accept Islam and you will be safe!” I replied, “I already have a religion.”

The Prophet said, “I know more about religion than you do.” I said, “You know more about my religion than I do?” The Prophet said, “Yes, are not you from the Rukusiyyah (a sub-sect within Christianity and Sabeans)? And when you go to war, do you not share one quarter of your people’s booties?” I said, “Yes.” The Prophet (peace be upon him) said, “I know what is preventing you from accepting Islam.

You think that the only people to follow this religion are the oppressed people who have no strength: the Arabs have discarded them. O ‘Adi! Have you heard of Al-Hira (a city in ‘Iraq)?” I said, “I have not seen it, but I have heard of it?” After that, the Prophet (peace be upon him) said, “I swear by the One Who has my soul in His Hand, Allah will complete this affair, until a woman travels from Al-Hira to make circumambulation around the Ka`bah, without fearing anyone, and the treasures of Kisra ibn Hurmuz will be seized.” I said, “The treasures of Kisra ibn Hurmuz?” The Prophet said, “Yes, Kisra ibn Hurmuz, and money will be spent until none would accept it.” (Ahmad)

Highly interesting dawah experience!

Untitled Design 10I didn’t want to share this conversation as sometimes we need to just keep some work ‘hidden’.

But on second thoughts, this small experience gave me such a good feeling and gratitude towards Allah سبحانه وتعالى How he favours me and is looking after me, that I just wanted to share it with the world. And also, it may as always inspire people to get involved.

I was asked to meet a couple of people-

A Pakistani non practising brother and an English Non Muslim lady. Both studying medicine in London.

I was informed that this young lady had questions about Islam and was looking into accepting it. We met at a cafe in my town & spoke for over an hour & a half.

This was an interesting experience because I was also answering and giving DA’WAH to the Muslim brother advising him to practise Islam and answering and conveying the rational foundations of Islam to the woman. What ensued was the answers I was giving to the woman were making more of an impact upon the brother and the answers I was giving to the brother brought about positive responses from the woman.

With the brother it was about the state of our hearts. How weak we are, we rush our salaah, we don’t know Allah سبحانه وتعالى & generally the spiritual reasons behind our rituals.

This discussion brought a lot of interest from the lady, more than the brother.

And with the woman it was about existence of a creator and Prophet Muhammad ,

The woman said she was unsure about God, so I went through some basic rational arguments and also discussed the concept of the fitrah with her, to which she had no major objections but the brother seemed very happy to hear about all this.

So after this was over I was, I reflected over this and what had happened was that I was giving dawah to a Muslim and a Non Muslim at the same time! So it can be done! And secondly, as we understand from our theology, the primordial state of the human being, the FITRAH, can be unclouded and triggered through various ways! And not just through rationality and logic.

I truly love Allahسبحانه وتعالى who blesses me with these experiences. I am eternally thankful to my Lord who always gives me an opportunity to talk about Him! It’s even more inspiring because my town is dead when it comes to active collective DAWAH! But Allahسبحانه وتعالى keeps me busy in all sorts of DAWAH projects and they come about from unknown sources and avenues.


Please make dua for these two that Allah opens their heart’s and guides them &  Allah سبحانه وتعالى accept my efforts. Untitled Design 10

ONE TO ONE DAWAH :- Beyond lectures, workshops, talks and events.




Beyond lectures, workshops, talks and events.

One good conversation can shift the direction of change forever.

Linda Lambert

“The religion is nasihah.” The people asked, “To whom?” The Prophet  replied, “To Allah and to His Book and to His Messenger and to the leaders of the Muslims and the common folk.”

[Collected by Bukhari and Muslim]

The need for the one to one interaction:

 So I have this habit of asking anyone & everyone this now classic question,

How’s the da’wah? 

The answers are usually this:

  • I am sharing posts daily on FB
  • My insta stories go out twice a day!
  • The isoc is planning new stuff soon
  • We are organising an event soon at our institute Insha’Allah
  • I argued with atheists and Christians in various online groups..
  • I told someone that this is haram/ don’t do that.

Ok, These are rewardable actions and I pray that you earn from this.

But to change the world, to emulate the Sunnah, to make an impact around us we need to add an extremely important armour to our work.

One to one da’wah / naseehah/ conversations.

‘Uncle ji factor’.. .missing

I recall that back in the 90s, in Urban Britain. In a typical British town local shops area, if any young Muslim youth were seen to be smoking or meeting a girl or getting up to no good! Then there was always an uncle ji that had a go at them! Tell them off and then out of shame and respect the youth would avoid doing something like this in public!

Not the best way to enjoin good and forbid evil but at least it was something, But fast forward decades later, where have all those uncles and elders gone?! Now it’s open season in many town centres and cities everywhere, the elders are walking past the youth and not saying anything! Not engaging in even try to give naseehah or advice!

I think this blog was a long time coming. This blog is an appeal to all those involved in all sorts of da’wah projects. Whether they help in arranging courses of all sizes, or one day workshops, lectures, events and seminars.

We have all become event coordinators/ TICKET PROMOTERS

Untitled Design 7

Yes, if there’s an event which will have amazing speakers conduct a workshop or a lecture, we should promote it as much as we can. But what i have noticed is that EVERYONE IS ONLY doing this – sharing posters. What about actual conversations with non muslims or non practising youth? why have we forgotten to open our mouth? Sharing what we know with them.

Dawah everywhere. 

Untitled Design 6

Have the mindset that you will engage in deep meaningful one to one da’wah or naseehah everywhere you go and not wait for the next stall or collective activity.

Keep this up. Continue the great work. But when you are at these events. If you see someone who you may think needs da’wah or naseehah, then approach them.

Introduce yourself! If struggling with what to say or you feel ‘awkward’ then start with a simple- How did you find the event? Any feedback? Then introduce yourself, ask open questions, look genuinely interested in their life just as someone at an interview would be!

Da’wah at all times.

There are times and situations when initiating a dawah conversation may not be appropriate, i get that. Either it was a brief encounter with someone- for instance, at the mall, receptionist, shopkeeper and countless other every day examples. But where the conversation has moved on from niceties, where there’s a situation when you are going to be with this person for a few hours or half a day, perhaps ask them a question. ICE BREAKING da’wah questions have been discussed before, but there’s always usually a situation when an opportunity arises. Seize and build upon this opportunity just as a fisherman would be delighted at finding a huge swathe of fishes whilst sitting patiently for many hours! If you continue doing this, or at least bank this idea in your mind somewhere to create a dawah conversation, for days, weeks and months, you’ll see so many situations open up. Always be on standby for dawah, until your breath on earth.

Where are those people?! 

I had the privilege of being around confident brothers who whenever and wherever we used to go, we engaged in some sort of DA’WAH conversation or gave naseehah. Be it the chicken shop, the guy behind the counter or fellow customers, be it on the underground tube trains, be it at someone’s dinner invite or get together. After some light small talk, always link the discussion to the purpose of life. Always!

I have seen brothers do this a lot in the late 90’s in my town of Crawley & London and then in Islamabad in the past 2010 eras. But not elsewhere, Why is that?

Why not consider the following hadith as an incentive:

The Prophet was also reported to have said: “Whoever hides knowledge by which Allah benefits people in their affairs of religion, Allah will bridle him on the Day of Resurrection with a bridle from the Hellfire.” (Ibn Majah)

Become known as the giver of naseehah 


If you have built your mindset to always think about starting a conversation about the origins of the universe or about the corruption of our hearts then this will lead to a life times habit of engaging in powerful dawah and naseehah. So much so, that people will become to know you as oh..fulan flan..the one who always makes you think? and espouses beautiful naseehah? oh yes, i know him/her.

This should be reputation vision. Be known to always impart beautiful words.

Always call to Allah SWT 

When you die, people remember you not as the Gold medalist student, the one who became a motivational speaker, a scientist an author or even someone who owns a land of land and estate! But better than this, would you not like to be fondly remembered as the dais. If you’re name is Javed, saeed, Muhammad, Saira, Hoda or Janet, be known as Janet?! oh the sister that used to engage in dawah? or Muhammad the brilliant hard working caller to Allah?! That’s the legacy you should leave, the legacy of the saver of lives in the akhirah…with the permission of Allah SWT, The one who always called to Allah

Taxi/ Uber/ Careem.

Untitled Design 9

They are usually very chatty and are always looking for a chat, so spark up something! The “ world is such a mess, the Govt doesn’t care ..” line gets them going. Once you’ve indulged in this topic for a while, bring it back to our own emaan, our graves, Tawheed, our worship, our diseased ridden hearts..


Dinner with guests

Untitled Design 8

During Dinner with the  guests…i mean, think about much silly small talk can one do!? After explaining to Uncle ji, what you’ve studied and how much you earn or to aunty ji, all the marriage related talk, what then? why not through charm and craft, take the conversation to a higher level? literally into the heavens, the universe and lead them towards thinking about the Throne of Allah swt! Above everything!

At Weddings.

Find someone At a wedding and open a profound dawah conversation there. Why not?! what will you lose? will you be thrown out of the wedding because you’ve begun a light hearted chat about man, life and universe?! Of course not, people are always looking for an interesting conversation, so even at a setting like this, they could become inspired.

Funeral: ideal place.

Why not At funerals? Have you not noticed that after the initial ‘duas’ and ‘afsos’ , people resort to worldly talk! When really this is prime time to discuss death and afterlife! The discussion on death, the punishments of the grave is far more beneficial than vain small talk!


Online engagement

Rather than always commenting on various public figures pages and risk becoming an annoying troll, who is always complaining and ranting, why don’t you try engaging people in the inbox? comments debates and arguments are almost totally a waste of time. An online comments battle is akin to two people falling down a deep dark well..and rather than trying to team up and work out how to save themselves from their predicament, they are still arguing viciously! What a tragic waste of time and life!

University/ college/ school.

Untitled Design 5

Ok so you’re not allowed to have an Islamic society or arrange events. Fine.So is that it? The DAWAH stops? No..

Do you not meet and greet fellow students, Do you not talk to each other, Do you not have ‘gup shup’ & communicate, In the corridors, the canteen, at the gates or the lawn?! Of course you do! So now in a subtle manner, espouse beautiful advice and bring about discussion about the purpose of life and discussing existentialist topics.

Recruiting for Allah

Other than always starting a dawah conversation with other humans, you could also add another ‘dawah tool to your ‘armour’. That is to recruit for Allah! What i mean here is that always ask people if they are involved in any kind of dawah project? this gets people curious and then you could excitingly talk to them about iERA, YC..DM perhaps! Everyone could play  role in the dawah. Always be on the lookout for someone with a particular skill that could strengthen our campaign. the campaign of calling people to the worship of Allah, the campaign of saving humanity from the deep burning fire that is raging and waiting for us! There are in this world, headhunters for tech companies and startups, but what about ‘dawah startups’?! There is deep blessings in this work! oUR OBJECTIVE is the pleasure of ALLAH, TO SEEK HIS FACE..but the amazing spin offs and bonuses are that our own life in this world gets a facelift! it will improve! This has happened to me and many others i know! so don’t just call to Allah but encourage calling to Allah! Have a one to one conversation with someone over coffee and present this amazing job, which has nobility in abundance.

Imagine we all did this. The Ummah!

If everyone gave everyone else najeebah, sincere advice, with warmth, intelligence and wisdom, would you not think that perhaps this may lead to removal of corruption within the hearts?! and if that happens, then we may have more principled people in the world. Good, strong upright , just principled men and women, some of whom may become future leaders of countries or CEO’s of multinational companies.

IMG_7258There’s a short video that accompanies this blog. Do have a watch after you’ve read this.


One To Dawah Video

Jzk khayr.

Fun, Love, Money.. Or is there more to life?

Youth Club Blog


By Nadeem Ashraf

NOTE: This article was based upon a few lectures that I gave at some schools in Faisalabad, including LGS, City School & Educare Academy. The article has purposefully been published in a lecture format so as to be of use to other brothers and sisters that would like to deliver a lecture at a school based upon this.

I’m not a preacher. Not a scholar. Not an imam, just your everyday guy. Just another Muslim struggling through this life to achieve the pleasure of our Creator.

I am an English language teacher by profession. Born and raised in England, I emigrated to Pakistan in 2011, to live amongst the Muslims (this is the point where people raise eyebrows – crazy eh?). Yes: to those who view the world from a worldly point of view, this choice would be perceived as crazy. However, those with real vision, those…

View original post 1,555 more words

Formula for success!

Da’wah tip ⭐️

( THE OBJECTION) Brother I’d love to get involved in da’wah, it sounds good, BUT.. I have no time. I am

Busy in so many groups, projects, working, studying, exams, family and so on, I have no 🕰 TIME 🕰 to commit and get involved ..”

(THE REPLY) It actually works , try it! If you sacrifice some time for calling to Allah swt.. Allah swt will create time for you!

🕋 …Lo! Allah is Able to do all things…🕋

Quran. Surah Baqarah.

Not only will Allah swt make the time for you but you’ll see the barakah flow into all of your other worldly chores and projects! That’s the secret! That’s the formula for success!

Give it a go!

May Allah swt forgive me for sounding arrogant and this not at all my point.

Dear reader of this blog.

How can I make you understand…

How can I convince you..

How can I persuade and motivate you that..

If you’d like to become an effective Daee. An outstanding Daee. Someone who can inspire positive change with the will of Allah swt..


make your life easier. Make your life smoother, gain barakah ..

Barakah in your studies, in your courses, in your exams, in your finances, in your family, over coming depression and everthing in life..

Then.. simple formula..





Why? Because the tips and knowledge in this are from iERA.. from Youth Club and from 20 + years of da’wah experience! Allah swt has truly honoured me of being amongst the best in the world..

So .. again.. wanna enjoy a peaceful happy life? Wanna gain massive rewards?

Then engage in da’wah by using tips from the DM resources! It’s time to step up!!

Learn.. share.. learn .. implement.. learn .. engage..


Multan early Autumn meet up!

The sisters from Multan have been getting motivation and tips from DM. This small team has been very active and this is their latest activity Masha’Allah. Read what one active senior member has to say about this:

Assalam u Alaikum!

Today we had our second meet-up session where we heard the second half of the lecture, ‘Blind Faith’ and did a discussion thereafter. After discussion, we did an activity where we had prepared some questions on chits which were both funny and serious and asked our audience to choose a chit and then select someone of their choice from the participants to ask the question. People really enjoyed this activity and everyone instantly got comfortable after this activity. We still kept discussing different things and topics even after the activity.

For us, it was amongst one of the best experiences since we were able to have a proper conversation with everyone today.

In sha Allah we will be arranging such a session once every month from now on where people can learn and have fun together.

Link to the lecture mentioned ( Urdu/ English)

Musab Ibn Umayr- Caller to Islam


The Prophet (peace and blessings of Allah be upon him) and his companions (peace be upon them all) stayed in Makkah for another ten years inviting people to Islam but they remained hostile. The future looked bleak but the Muslims never gave up. Then the opportunity came for the message of Islam to spread in a place called Yathrib which was later called Madinah. For the honored task of being the first ambassador of Islam, Mus`ab was chosen, above older people and those who were closely related to the Prophet himself (peace be upon him). Why was this young man chosen? He was chosen for his noble pious character, fine manners, and sharp intelligence. He was also able to recite the Qur’an beautifully and movingly and he had a lot of knowledge of Islam. He was perfect for the job.

Mus`ab (may Allah be pleased with him) knew this was a very sacred mission he was being called to do. He knew that he was inviting people to Allah and His prophet (peace be upon him) and that this city would be the base for the young and struggling Muslim community. Once in Madinah,

he used to go to the people in their houses and gatherings and speak to them about Islam reciting the Qur’an to them.

Many people accepted Islam. Although this pleased Mus`ab, it greatly displeased the leaders of Madinah.

The first ambassador of the Prophet (peace be upon him) was extremely successful.

One time when Mus`ab was sitting with a group of people under a tree, one of the notables of Madinah approached, brandishing a spear. Mus`ab said to the group, ‘If he sits down, I’ll speak to him.’ The man threatened Mus`ab and warned him to leave the city and leave them all alone. Mus`ab smiled warmly and invited him to sit down and hear what he had to say. He added that if the man liked what he said he could accept it and if he didn’t like it, he would leave and not bother him again. The man agreed. He sat down and listened. Mus`ab did not compel him to do anything; he didn’t ridicule him or argue with him. Mus`ab simply recited the Qur’an and explained the simply and beautiful message of Islam. The man’s face changed and became radiant. It was clear that faith had entered his heart. He accepted Islam. More and more people accepted Islam at the hands of Mus`ab, through the mercy of Allah the Almighty. The first ambassador of the Prophet (peace be upon him) was extremely successful.

Local park da’wah!

Sister Shysta from the nearby town of Redhill had organised a community event in a local park. She invited the local council ( including the mayor) and churches to come and put up various stalls.

The sister found out that we do a da’wah stall in Crawley so invited us to hold a stall, giving out flyers and removing misconceptions for the sake of community spirit.

So myself, my son and another bro held this stall in this tiny park between a whole estate. Very unique place to have an open air event. I actually appreciate the organisers that they were creative enough to organise this within a living community where they could engage with wayward youth involved in petty crime.

The highlights of my day were:

Anand the Buddhist.


Anand approached the stall, inspecting the various booklets on display. The ‘Love of God’ & ‘Forbidden prophecies’ caught his eye. After establishing niceties where he informed me he’s from Mumbai and is no working here locally, we engaged in a conversation. He informed me that he doesn’t believe in a God, but ‘good things’ , ‘humanity’ and general spirituality. I latched onto the word spirituality and as many times before, I discussed the concept of purifying the soul in Islam & that Islam is so much more than haram and halal.

Anand was a polite guy and listened carefully. When it came to existential questions, I requested that let’s put all religions, text, beliefs aside and discuss using common sense. He agreed. So I discussed the origins of the universe argument. He agreed it all made sense. So I announced earnestly, Anand! You actually believe in a creator! Anand, taken aback a little, protested, no no, I worship knowledge and teachings of Buddha. I retorted, but who created knowledge? The mind?.. and again the Universe?!

At this point I realised a general point in the dawah. That people agree when you break everything down, but when it is made clear to them, they will still protest… and cling on to their belief. This is how us humans are, we will let our beliefs blind us from the obvious truth. So this is where us duaat need to empower people and tell them that they are sincere and compliment them, in this case that Anand took out the time to come to an obviously looking Muslim stall! Especially in an age of ultra right wing Hinduism campaigns against Muslims, Kashmir and all that! He even said that Modi is evil! Again implying that he’s a nice genuine guy! But this niceness needs to be added to common sense and accept if something is made obvious to them. In this case a creator of the universe.

When pressed, he said the Universe made itself. This is when I showed him the folly of this point & he finally nodded that it doesn’t make sense. Alhumdulillah.

He then wanted to get away from this topic ( this is usual in street da’wah) and actually narrated ahadith about the compassionate nature of the Prophet Muhammad (saw). I again, appreciated his stance that his guru taught him that and then explained to him that let’s build on that. This is where I explained to him the prophetic truth. He listened and now seemed much more quite. I ended with pointing him to the direction of his research. To study the life of Muhammad (saw) and then look at what the eminent Non Muslim historians and biographers of the Prophet have said about him (saw). People like Montgomery Watt, William Draper, Edward Gibbon and the likes.

He took away a lot of the books and I make Du’a that Allah swt guides him.

Nasheed da’wah

The other highlight was when the main host of the event, who was blasting out loud music all day announced that if anyone has requests for music then come and tell us. I suggested to my son that this is a great opportunity to give da’wah through nasheeds!

So the nasheed we chose was the Muslim Belal/ Omar Esaa/ Kemal Saleh cover of ‘where is the love’. This was made in response to the horror of the Christchurch attack and to show the people of Redhill that Islam condemns mindless violence. As this was playing, a saw a few heads nodding and listening to the lyrics! 🙂

Alhumdulilah, I’m thankful to the sister who invited me and the great little initiative she took to get an Islamic stall in amongst 4 other church stalls and other food stalls! May Allah swt accept our efforts.

راز بے نقاب

‘دعوة موٹیویشن(ڈی ایم) ہی کیوں؟‎ ‘
یہ وہ نام تھا جو میں نے چنا کیونکہ مجھے یقین تھا کہ دنیا میں کسی اور چیز کی نسبت سب سے زیادہ کمی ایکٹو دعوة‎ میں ھو رہی ھے اس لیے میں نے دعوة‎ موٹیویشن کو چنا. کیونکہ ہمیشہ یہی میری مرکزی توجہ اور شوق تھا.
الحمدللہ دنیا میں کئی دعوة‎ تنظیمیں، دعوة‎بلاگز، دعوة‎یوٹیوب چینلز، دعاة، سوشل میڈیا پروفائلز، اور پیجز ھیں.
اس لمبی لسٹ میں شامل ھونے کے بجائے میں نے اور میری دوست ٹیم نے ارادہ کیا کہ ھم دعوة‎ کی دنیا میں نیا اور (پر امید طور پر) حقیقی مواد پیش کریں.
قرآن و سنت اور مستند عالمین کی راہنمائی کو استعمال کرتے ھوئے یہ وہ چیز تھی جس پر میں نے گرفت حاصل کی. یہ سارا مواد ایک ایسی چیز ھے جو میں نے محض اس لیے بنایا کہ یہ اکیسویں صدی سے زیادہ سے زیادہ مطابقت رکھ سکے.
یہ چند FAQs ھیں جو انفرادی طور پر میری دعوة‎ کی فلاسفی ھیں.
اس فہرست میں میرے جذبات، میرے تجربات، میں نے جو کچھ سیکھا، میں کس چیز میں اچھا ھوں، اور میری مہارتیں، جو میں نے سالوں میں سیکھا، ان سب کو یکجا کیا گیا ھے.
موٹیویشن اورتلاش■
میں ایک با صلاحیت اسلام کے داعی پر نظر رکھنے میں بہت پرجوش تھا. بلاشبہ اللہ کا کوئی بھی غلام اللہ کی طرف بلانے والا بن سکتا ھے.لیکن میں چاہتا تھا کہ کسی ایسے انسان کو تلاش کروں جس میں چند خصوصیات بھی ھوں.
اس لیے زیادہ تر بلاگز، ویڈیوز، سٹیسس، اور پوسٹس اسی مقصد کے گرد گردش کرتے ھیں. جو لوگوں کو متجسس اور دعوة‎ کیلئے محرک بناتے ھیں اور پھر ان آن لائن بھائیوں اور بہنوں تک پہنچتے ھیں. تصوراً مجھے ھمیشہ کسی بہت پرجوش، زندہ دل، پر اعتماد انسان کی تلاش رھی جس کے پاس وقت ھو اور وہ نیٹ ورکنگ میں بہتر ھو لیکن یہ تصورات ھیں! اس لئے اگر آپ کو حوصلہ افزائی یا محرک کی ضرورت ھو تو رابطہ کریں.

 دعوة‎ نیٹ ورکنگ
الحمدللہ انٹرنیٹ اور سوشل میڈیا سے قبل میں نے کئی سالوں تک کامیابی سے لوگوں سے رابطہ کیا.میرے پاس لوگوں کو اسلامی تنظیم سے جوڑنے یا طالب علم کو استاد سے جوڑنے کا ہمیشہ طریقہ ھوتا تھا. پھر جب انٹرنیٹ(فیس بک اور واٹس ایپ) کے ذریعے نیٹ ورکنگ ایک دوسرے درجے تک لے جائی گئی تھی میں نے بھی اپنی نیٹ ورکنگ صلاحیتوں کو بڑھا لیا اور یہی وجہ ھے کہ اللہ(سبحانہ و تعالی) کے فضل سے، بشمول شہروں اور قصبوں، میں نے کئی شعبہ جات کی ابتدا کی(اللہ سبحانہ وتعالی قبول فرمائے) اس لیے جو بم سکھاتے ھیں وہ پر اثر نیٹ ورکنگ ھے.

 بہترین لوگوں سے تعلیم ■
دو مرکزی دعوة تنظیمیں ‎ iERA اور Youth club pk ھیں جنہیں میں بہت بلند مقام تک پہنچائوں گا مجھے یقین ھے کہ یہ دونوں بہت مخلص اور موثر ھیں. iERA غیر مسلموں کو دعوت دینے سے متعلق ھے اور اس میں تمام چیزیں عقلی ھیں. YC نوجوانوں اور بے عمل لوگوں کو دعوت دینے سے متعلق ھے اور اس میں تمام چیزیں روحانی ھیں.
نو جوانوں کو دعوة
وسط 90s سے ایک چیز جس سے میں وابستہ رہا وہ نوجونوں کو دعوة‎ دینا ھے میں نے کئی دعاة کے کام کا مشاہدہ کیا، ان سے سیکھا اور پھر میں نے اپنے نظریات قائم کیے یہ وہ چیز ھے جس پہ ڈی ایم کی ٹیم نے بہت زیادہ توجہ دی. شاید ہی (دنیا میں) کوئی دعوة سٹالز،‎ دعوة‎ ٹریننگ، یا کوئی سرگرمیاں ایسی ھونگی جن کا واحد مرکز ان لوگوں میں تبدیلی کی حوصلہ افزائی کرنا ھے جو بے عمل مسلمان، بے نمازی مسلمان، یا ممنوعہ عادات میں مبتلا مسلمان ھیں.
جبکہ ھمارا ٹریننگ کا مواد ‘ بے عمل مسلم نو جوانوں کیلیے بھی موثر دعوة‎ تجاویز’ کہلاتا ھے.
 غیر مسلموں کو دعوة‎ ‎
چونکہ میں iERA سے منسلک ھوں اور مجھے عظیم دعاة(جیسا کہ شیخ گرین اور حمزہ) کے گرد ھونے کا مفاد حاصل ھے، میں ہمیشہ نیا مواد اور نیا انداز سیکھتا آ رہا ھوں میں نے متعدد ماہرانہ کورسز میں شرکت کی اور میں آسانی سے دعوة‎ ٹریننگ دے سکتا ھوں.
پھرکئی آن لائن دعوة‎ ٹریننگ سیشن کرنے کے بعد اب میں عوامی خطاب اور دعوة‎ ٹریننگ کیمپسس کی طرف بڑھا ھوں. بالخصوص GORAP کا طریقہ کار سکھا رہا ھوں.
موثر تجاویز ■
بنیادی طور پر میں اپنے دعوة‎ کے منصوبوں میں تاثیر پر بہت زور دیتا ھوں. بجائے اس کے کہ آپ دعوت دیں اور یقین کر لیں کہ آپ نے یہ بہتر طور پر انجام دیا اور اسکے نتائج بھی ملے. اگر آپ کسی موقع پر بات کریں تو اپ کو کیسے یقین ھوگا کہ جو کچھ آپ نے سکھایا اس پر عمل بھی کیا گیا؟ سوائے اسکے کہ آپ سکھائیں اور بہتری  کی امید رکھیں




غیر مسلموں کو دعوة‎ ■

یہ وہ چیز ھے جسکی مجھے ھمیشہ تلاش رہی. مجھے روایتی طریقے سے چیزوں کو کرنا پسند نہیں ھے. مثال کے طور پر اگر ھم کسی موقع پر کھانا پیش کرنے جا رھے ھیں تو روایتی چاول اور چکن کے بجائے کیوں نہ ھم میکسیکن سنیکس اور فجیان ڈیزرٹس آزمائیں.
اگر ایک رسالہ ڈیزائن کرنا ھو تو دعوة‎ کا اشتہار اعلی تخلیق، عمدہ معیار اور بہترین ترتیب کا ڈیزائن ھونا چاہیئے.

روایتی دنیا سے باہر سوچنا ■
ہمیشہ دعوة‎ کی دنیا میں ایک نیا خیال، ایک نیا عنوان، ایک نیا انداز لے کر آئیں کہ کس طرح کسی کو قائل کیا جائے یا کس طرح نئے خیالات سے اس پر اثر انداز ھوا جائے وغیرہ.

 پر اعتمادی ■
میں نے بنیادی طور پر دعوة‎ کیلئے جو کچھ کیا اس میں میں نے ہمیشہ بے خوف اور پر اعتماد ھونے کی تعلیم دینے کی کوشش کی. نہ صرف دعوة‎ میں بلکہ عام زندگی میں بھی. خواہ کسی سے اتفاقیہ ملاقات ھو یا گفتگو شروع کرنی ھو یا عوامی خطاب ھو، میں ہمیشہ کوشش کرتا ھوں کہ لوگوں میں کمال درجے کے اعتماد کی حوصلہ افزائی کروں.
 آن لائن ■
میں آن لائن بہت ایکٹو ھوں اور میں نے اپنی سوشل میڈ یا پروفائلز دعوة‎ کیلئے وقف کر دیں دعوة‎ کیلئے قابلیت ابھارنے، لوگوں کو جوڑنے اور وسیع رسائی کیلیے آن لائن ایک اچھا طریقہ ھے.
سٹریٹ دعوة‎ ■
دعوةکیلیے میرا پسندیدہ اوزار سٹریٹ‎ دعوة‎ ھے میں نے فنڈریزنگ کے دنوں سے ہی ایسے ہنر مرتب کیے جو نہ صرف لوگوں کو گلیوں میں روکنے بلکہ ایک موئثر گفتگو شروع کرنے میں بھی مدد کرتے ھیں. میں اپنی ٹیمز اور افراد کو ‘ آغاز کرنا ‘ سکھاتا ھوں.
دعوة‎ سٹالز ■
یہ ایک ایسی چیز ھے جس کی میں نے ہمیشہ حوصلہ افزائی کی. آپ کہیں بھی ایک دعوة‎ سٹال،ایڈوئس سٹال، یا نیٹ ورکنگ سٹال قائم کر سکتے ھیں. یہ عوام کو مائل کرنے کا ایک شاندار طریقہ اور شاندار پلیٹ فارم ھے.


 عملی تجاویز■
میں مختلف معاملات میں مکمل حد تک تفتیش کرتا ھوں مثال کے طور پر اگر کسی کو نہیں پہ کہ اس نے اپنے انکل کو دعوة‎ کیسے دینا ھے؟ یا پھر کوئی پوچھے کہ اسے اپنے ادارے میں کس قسم کی تقریب کا اہتمام کرنا چاہیے؟ اس لیے میں ان معاملات کے بارے میں سوچتا ھوں اور حقیقی خیالات فراہم کرتا ھوں جن کو وہ نافذ کر سکیں.

ایکٹو دعوة‎ کیلیے بہنوں کی بہت ضرورت ھے ہمیں خواتین دعاة اور خواتین دعوة‎ ٹرینرز کی ضرورت ھے. یہ وہ چیز ھے جس کیلئے میں بلاتا ھوں اور ہمیشہ حوصلہ افزائی کرتا ھوں

دعوة‎ موٹیویشن